18: Allan Tépper and guest Angelo Mandato discuss the power of WebSub and new features in PowerPress 8. We also discuss Allan Tépper’s latest ebook, Branded RSS podcasting: the definitive guide.
This new ebook is now available via BrandedRSS.com as well as on all Amazon stores worldwide. Although the list price is US$22, for a limited time, you can get purchase it directly from me at BrandedRSS.com for only US$11.
Whose domain is in your RSS feed: yours or somebody else’s? Of course, it should only be yours. And the domain registrar should be completely independent from your hosting company or hosting companies. Otherwise, the conflict of interest that would arise upon any dispute or sudden expulsion would be like hiring your spouse —a lawyer— to represent you in your own divorce. The only way to be absolutely sure to retain existing podcast subscribers is to own your domain and use it as the basis of your RSS feed. This new ebook explains why RSS is essential for syndication on platforms like Apple Podcasts, Google Podcasts, RadioPublic, Stitcher, TuneIn and more, and why it must be totally under your own control. This new ebook also compares 4 options where you can accomplish all of this on a single server, be it a marketed “podcast host” or a standard website host, including the costs, primary advantages and disadvantages of each.
Do you have a website or blog? If you would like to promote this ebook on your website or blog, you can earn affiliate commissions with every sale clicked from your site. More information to become an affiliate of my books is at the bottom of the page, at BrandedRSS.com.
In episode 8, Allan Tépper converses with Chris Curran to clarify what an RSS feed is, why it’s such a critical element in order to syndicate an online show (audio or video) as a podcast, together with related analogies and anecdotes. Allan explains the benefits and methods of having one with your own branding, using your own Internet domain as the RSS feed’s core. This is especially important now, in the era of platform expulsion (i.e. Alex Jones of Infowars and many more), the importance of free speech and the suggestion of defamation/libel laws as the only acceptable measurement. Allan explains how you can get a branded RSS feed, regardless of whether you use one of two particular dedicated podcast media hosts which permit it so far (Blubrry or Libsyn), or you self-host your show(s), as is the case with his, that of James Cridland (Podnews), Leo Laporte (TWiT show & network) and —most recently— the FCC (US Federal Communications Commission’s More than Seven Dirty Words).
Please read the associated article of the same title, Branded RSS in the era of platform expulsion, which includes quotes from Todd Cochrane of Blubrry and Rob Walch of Libsyn, as well as a valuable video created and hosted by Dave Jackson. This article contains more details and will be continually updated with the latest information regarding this essential topic.
BeyondPodcasting resides at BeyondPodcasting.com.